Italiano Vero 1400129_cor1

Published on September 14th, 2014 | by Daniel

Prancing horse without el presidente futurous

Listen to the words of wisdom of Mr. Luca Cordero di Montezemolo, after 23 years being the leading stallion in the italian stable. Back in the days, he bought himself a Ferrari 348. Disappointed about quality and performance, he took all his passion and knowledge –  and Ferrari became one of the most wanted and beloved brands as we know today. He has many other passions about his country of origin, so he won´t get bored for sure. We met him shortly on the Geneva Motor Show 2014 during the presentation of California T, he thought we are his next interviewpartners, but after 30 seconds his assistants whispered in his ear, that the person standing beside me is next. He was amazingly friendly and very kind. And thank you for feeding the italian spirit and soul over the years.


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